Join Me @ Impressions Expo • Dallas • October 21st - 24th, 2026

COMING EARLY 2026

Sign up to join my VIP Waitlist - Early 2026 Applique Joe is releasing fresh tutorial based content, focused on walking you all through the extreme details of these casual luxuy technqiues and methods.

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The Orchid Hoodie

Watch the process of our creative team.

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Getting to know Applique Joe

Don't worry, this won't hurt and it will only take a minute.

A MAD-SCIENTIST AT HEART

30+ Years of Experience

• With a career spanning three decades, Joe has contributed to some of the most iconic and elaborate techniques for both Embroidery/Applique as well as Screen Print and Multimedia.

LINKEDIN PROFILE

A REBEL WITH STITCHES

Joe Kramar

Applique Joe's mission is to help educate and create content for those who are not satisfied with traditional/conventional embroidery techniques.

Joe speaks for conferences as well as private consulting for factories looking to level up their game.

Joe Kramar M.A., B.S., is originally from El Centro, CA and got his start in 1995 at a small screen print/embroidery shop called company Driscoll’s Sports. For over 29 years, Joe has woven creativity into fabric, thread, and ink. A master of apparel decoration, his artistry shines between the worlds of embroidery, appliqué, screen print, and special effects, leaving a trail of stunning designs in his wake.

His current passions don’t stop at just mastering the needle and thread, Joe has expanded his artistic tapestry into the realms of video animation and audio/video production, proving that his creative spirit knows no bounds. As an experienced innovator, he thrives in the fast-paced world of high-tech, driving companies forward and shaping industry trends.

Joe has done development/creative work for many retail brand names like Abercrombie & Fitch Brands, Limited Brands, Aritzia, Bruce Lee Ltd., Marshall Retail, V.F. Outdoor and NASA to name a few. Joe currently works for AMB3R Creative, a cutting-edge design firm based out of Denver Colorado specializing in developing high-end apparel branding. He currently lives in Phoenix, AZ with his wife April, a Colorado native.

Applique Joe's Portfolio Includes the Following:

Many prized pieces in Joe's collection will never see the light of day. Mostly due to NDA or Licensing regulations.

APPLIQUE JOE

What's Been Said?

“

I had the pleasure of working with Joe during his time at SansEgal. He is extremely knowledgeable regarding fabrics, garments, decorating techniques and retail systems. Incredible dedication and service is part of what makes Joe unique, re-assuring his fellow team members and clients every step of the way. A leader and team player, Joe will be a major asset to any company that he works with.
⭐️⭐️⭐️⭐️⭐️
CHARLYNN PATTERSON
Marketing Director
SansEgal Sportswear
Joe is the epitome of a hardworking and talented individual! Not only is he goal and detail oriented, but he is a great multi tasker and is extremely knowledgeable in the world of digitizing, embroidery, design, and product development. Joe lead a talented group of digitizers and was always the first to take on new challenges and specialized projects. We miss him!
⭐️⭐️⭐️⭐️⭐️
LAUREN HARRISON BRANCH
Associate Sourcing Graphic Specialist
Abercrombie & Fitch
Joseph was always great to work with! He has a diverse set of skill sets and is an excellent creative problem solver. When I'd work with him, he'd always figure out a way to take our work to the next level. If you need someone who is very technical, but is able to think outside of the box, Joseph is the guy!
⭐️⭐️⭐️⭐️⭐️
RYEN ANDERSON
Senior Graphic Designer
Abercrombie & Fitch

Creative Content Access

PLEASE LIKE & SUBSCRIBE SO WE CAN STAY CONNECTED

Cotton Twill
When you only have 1 layer to make an impression, cotton twill is the right stuff. Here is a short 3 minute video on the process of designing and engineering for a single layer applique.
WATCH
Old Wood Screens
Lets see what we can do create an art display from some old wooden screens.
WATCH
Dudes of Thread Podcast
Be sure to like and subscribe to the Dudes of Thread Podcast. We talk about our passion applique and elevated embroidery techniques. Like and subscribe today.
WATCH

The Collective Works

Underground Movement • Green Dragon Tavern Hoodie Multimedia

applique joe sema show screen printed applique — Screen Printed Applique Over Screen Print Hoodie

Burmilana Texx 77 Thread On 4.5 oz. Jersey Fabric

Canvas Distressed Applique • Embroidery Sewing Thread

Vintage Twill Applique w/Direct Embroidery

The BLOG

Articles

February 11, 2013

Unconventional Thread; The Reality

By Joe Kramar

PUSHING THE BOUNDARIES In pushing the boundaries of embroidery techniques, high-end retail companies have set a very high bar for offshore production. The average promotional driven embroidery shop has continued to compete with these trends utilizing the same technology found all too uncomfortable in the average shop. The truth is, these techniques are easily achievable […]

Join Me @ Impressions Expo • Dallas • October 21st - 24th, 2026

COMING EARLY 2026

The Orchid Hoodie

Follow Applique Joe

Getting to know Applique Joe

30+ Years of Experience

Joe Kramar

Applique Joe's Portfolio Includes the Following:

What's Been Said?

⭐️⭐️⭐️⭐️⭐️

CHARLYNN PATTERSON

⭐️⭐️⭐️⭐️⭐️

LAUREN HARRISON BRANCH

⭐️⭐️⭐️⭐️⭐️

RYEN ANDERSON

Creative Content Access

Cotton Twill

Old Wood Screens

Dudes of Thread Podcast

The Collective Works

Articles

Drop Me A Line